Marketing Coordinator Position

Relationship Intensive Therapy Practice | Boulder/Denver

Here's the scoop…

I'm a relationship therapist (LMFT) building an intensive therapy practice. I need someone who can handle all the behind-the-scenes marketing and logistics that I don’t thrive at. Once people are in the room to hear a presentation or prospective clients book a consultation with me, I'm great. Getting them there? That's what I need you for.

What You’d Actually Do

Social Media Management

🪄 3-5 hours/week

This is my least favorite thing

  • I'll create podcast/blog content with ideas

  • You turn it into 5-7 engaging LinkedIn posts per week

  • Schedule posts, monitor comments, respond to engagement

  • Share in relevant professional groups

  • Track what performs best

  • I create the substance, you handle all the social media execution I hate

Podcast Production Coordination

🪄 2-3 hours/week

  • I record 1-2 episodes per week

  • You coordinate editing with our Philippines-based VA

  • Upload and distribute to all platforms

  • Write show notes and episode descriptions

  • Create short video clips for social

  • I show up and talk, you handle everything else

Speaking Event Pipeline

🪄 3-4 hours per event, every 2-4 weeks

The stuff I hate that you do:

  • Research venues (libraries, coffee shops, community centers)

  • Contact them and pitch me as speaker (I never do this part)

  • Coordinate logistics: room, A/V, time, refreshments

  • Create event registration pages

  • PROMOTE TO GET PEOPLE THERE:

    • Post to local parenting/relationship Facebook groups

    • Boulder/Denver community calendars

    • Venue's social channels

    • Coffee shop community boards

    • Email past attendees

  • Make sure 15-25 people show up (this is the key metric)

  • Day-of: Ensure everything works smoothly

What I do: Show up and give an engaging talk

Clinician Networking Events

🪄 6-8 hours per event, quarterly

The stuff I procrastinate that you do:

  • Research private-pay therapists

  • Write personalized handwritten invitations (I don't do this)

  • Follow up with non-responders

  • Coordinate restaurant, food, logistics

  • Create materials about my services

  • Send thank-you notes after

What I do: Show up and build relationships

Marketing Admin

🪄 2-3 hours/week

  • Track Google Ads performance

  • Monitor what's generating leads

  • Keep marketing calendar organized

  • Track referral sources

What I'm Looking For

Must-haves:

  • You're great at outreach - comfortable contacting venues, promoting events, inviting people

  • Social media is easy for you - I hate it, you don't

  • Self-starter who figures things out

  • Organized with multiple projects

  • Good writer (emails, posts, invitations)

  • Results-oriented - your job is getting people to show up

Personality fit:

  • You like behind-the-scenes execution

  • Comfortable with outreach and promotion (I'm not)

  • Thrive on checking boxes and hitting targets

  • Work independently and own outcomes

  • You understand "I need 20 people at this talk" and make it happen

Bonus if you have:

  • Therapy/mental health field knowledge

  • Marketing or event coordination background

  • Understanding of therapist referral networks

The Work

  • ⏰ Hours: 10-15 hours/week

  • 💰 Rate: $50/hour

  • 🗺️ Location: Remote/flexible

  • 📅 Schedule: Weekly check-ins, work on your own schedule otherwise

What Success Looks Like

Month 1: Podcast infrastructure set up, social media posting consistently, first speaking event booked (e.g., a library talk)

Month 3: 2-3 speaking events delivered with 15-25 attendees each, social media generating engagement, first clinician lunch coordinated

Month 6: Speaking events happening regularly with good turnout, social media building audience, referral network active, multiple lead sources flowing

Why This Could Be Great

❤️ If you love:

  • Outreach and promotion (I hate this!)

  • Social media management (I really hate this!)

  • Event coordination and logistics

  • Seeing direct results (people showed up = you did that!)

  • Behind-the-scenes execution

🔥 This is perfect.

Interested?

Email me at: david@PeopleNotProblems.com

Tell me:

  • Why this sounds interesting to you

  • Your experience with outreach/social media/events

  • How you approach working independently

  • When you could start

Let's have a conversation and see if it's a good fit!

PS: I have a video editor VA in the Philippines for podcast production - you coordinate with them but don't do the editing. Your job: make people aware of me, get them to show up, manage my social presence. I take it from there.